DISCOVER HOW TO EFFECTIVELY GROW YOUR ONLINE AND OFFLINE PERSONAL TRAINING BUSINESS USING THE VIRTUAL COACH

DISCOVER HOW TO EFFECTIVELY GROW YOUR ONLINE AND OFFLINE PERSONAL TRAINING BUSINESS USING THE VIRTUAL COACH

Get instant FREE access to over 500 hours’ worth of trainings on lead generation, charging what your worth, how to close new clients and building an online business

Get instant FREE access to over 500 hours’ worth of trainings on lead generation, charging what your worth, how to close new clients and building an online business

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GO TO THE VIRTUAL COACH

Sometimes.. You Just Need To Be A Slut

22nd June 2016 | Written By Neil Bannister

sometimes-you-just-need-to-be-a-slut

[Sometimes.. You Just Need To Be A Slut]

When shit hits the fan or you’re feeling a little low..

You just need to get your tightest clothes on.. get your arse out there and flirt like you’ve never flirted before...

… Literally I can just imagine you jumping on tinder and furiously swiping left (or is it right?) as we speak.

I’m talking about business, you rabid degenerate 😂

There’s nothing that frustrates me more than when someone comes to me saying they need help generating leads.

Say they’ve spent ages and loads of money on marketing but just nothing is “working"

Only for me to find out they’ve been practically staring helplessly at their screen waiting for Facebook ads to “work” for them

Almost as if before Facebook, there was no other ways you could find customers.

Because it’s the “easy” way, you don’t need to get in-front of people, you can do it all comfortably from bed with a cup of hot chocolate.

NEWSFLASH: Business isn’t always comfortable

When your chips are down, when your backs against the ropes.. You need to put in the groundwork, you need to slut yourself around a bit.

And when your profits are up and you know the numbers you need to be expecting from each campaign.. you can pay someone else to be your slut (Joe Kensett makes a good slut)

Sure, Facebook Advertising can be incredibly powerful when done correctly

**All modesty aside, I have put a ridiculous amount of my own time and money into really learning how to maximise FB Ad spend.. and am particularly good at this**

But when you put all your eggs into one basket and you let the future of your business rely on the income from just one source of lead generation, especially one as unpredictable as FB..

It’s a disaster waiting to happen

I’ve ridden that rollercoaster, and honestly, take it from me.. it’s not the fun kind.

It’s the kind that makes you throw up and throws you forward into the puke.

—————————————————————

So moving on… You’ve realised you need to build more lead sources…

How the fuck do you actually do it?

First you have to start with the boring stuff…Really Understand Who is your perfect Client?

Where do they hang out?
Who's selling to them?
What influencers are they following?
What do they read?
What do they watch?
What social media pages do they like?
Where do they congregate?

Then honestly..

and here comes the easy part (if you’re passionate about what you do.. if you’re not then I would suggest finding something you are passionate about)

Get your face, your name, your brand in front of them at every single damn opportunity and give them the best damn value you can

Yes, we could go into insane detail and work on maximising the Revenue Per Contact.. and that will come in time.. when you can pay people like me to be your slut (lucky you) and map your complete business out.

But first you just need to get your passion and knowledge in front of the people you would most like to work with.. here’s a few online and offline examples.

see-the-lead-magnet-strategy-we-designed-to-get-derek-over-3000-emails
  • Hold A Seminar For Your Local School Mums
    Create A Joint Venture With 5 Local Businesses That Serve The Same Audience
    Give Value On Local Niched Forums Every Single Day
    Create Insanely Good Content To Feed To Your Target Market
    Do A Lunchtime Workshop With Local Big Businesses
    Create A Podcast, contact media stations
    Reach Out To Influencers And Attend Guest Webinars/Podcasts/LiveStreams/Hangouts
    Work On Building 10 Referral Systems Into Your Business
    Attend Locations/Events Where your target market hang out and COMMUNICATE

The list is honestly never-ending. Pick one and focus on one per week.

Now, there are obviously strategies to optimising all of these as much as possible but it would take way too long to write on this post..

there is trainings and access to myself and Joe in our VIP area on how to implement these properly..

When I first started in the fitness business, I was targeting commuters... I stood outside train stations at 5am in the pissing rain every damn fucking morning and handed out flyers..

It didn't do great, flyers were shit, I had no marketing experiencing.

BUT it got me my first few clients, it got me that extra cash to be able to invest in other forms of marketing and building my expertise.

Get your face in front of your perfect client and overdeliver to fuck!

now-you-need-to-sell-those-leads

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Neil Bannister was the author of this lead generation article

Neil Bannister

Nicknamed meatball, co-founder of The Success Vaults and head of all things online. Neil started his business journey growing a successful gym before finding his passion for marketing, numbers and customer psychology. Predominantly specialising in Facebook and Google paid advertising, he leads the team to create and manage complex marketing ecosystems for our clients that have led to ROI's of over 1,000% and conversion rates of up to 95% to email.

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DISCOVER HOW TO EFFECTIVELY GROW YOUR ONLINE AND OFFLINE PERSONAL TRAINING BUSINESS USING THE VIRTUAL COACH

DISCOVER HOW TO EFFECTIVELY GROW YOUR ONLINE AND OFFLINE PERSONAL TRAINING BUSINESS USING THE VIRTUAL COACH

Get instant FREE access to over 500 hours’ worth of trainings on lead generation, charging what your worth, how to close new clients and building an online business

Get instant FREE access to over 500 hours’ worth of trainings on lead generation, charging what your worth, how to close new clients and building an online business

GO TO THE VIRTUAL COACH
GO TO THE VIRTUAL COACH

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